Our Story

So How Did It All Begin?

I've always loved trees, always loved the earth.

The smell of the trees intoxicated my imagination. The tree tops were like a canopy touching the sky, wrapping me in green and inspiring all my dreams.

As a child, I would wander in the grove near our house, collecting pine cones and carving wood with a kitchen knife I had sneaked from home.

The endless shapes of the trees, the processes they go through from wet to dry, the colors and the smells - all of it fascinated me. For me, trees were the biggest playground in the world, one that never stops changing and renewing itself.

I shared this love with my younger brother; we would gather mushrooms together, collect pine cones for Shabbat meals, or just pick leaves and gather twigs.

This love and passion never went unforgotten.

As we grew up, I started working in building wooden houses, and my brother became a talented chef.

The attraction to working with wood was natural for me, and my brother's love for mushrooms and plants pulled him powerfully into the culinary world. Both of us were drawn to nature in completely different ways.

I enjoyed building houses, the technique, the creation, and making people's dreams come true from the ground work to the bathroom taps. Working with wood was my whole world.

But something was missing; the wood industry for building was a bit 'grey' for me, it was hard to feel the life in every branch.

Gradually, I looked for more exotic, complex, and unusual woods.

I would wander in forests and collect various interesting pieces and trunks, and I just started creating.

My brother and I, like in the Bible, were never separated, neither in heart nor in spirit, despite a rift between us ideologically, religiously, and mentally. We always shared a love for nature, raw materials, and of course, a love for each other.

Yoni was born at the end of Hanukkah. Already at Rosh Hashanah, I thought about what to give him as a birthday present.

After many attempts and thoughts, I figured the best thing would be to make something useful for him.

I took a beautiful piece of Indian rosewood, cleaned, sanded, cut, and oiled it, and proudly presented him with my first butcher block.

The happiness in his eyes was worth everything. He couldn't stop being excited, caressing the butcher block, and telling me it was the best gift he had ever received!

Long story short, all his chef friends wanted one too, and then more friends and more friends. My simple hobby slowly turned into a real business.

When I started thinking about it as a real business, I consulted with my family about the name to give the business. Almost everyone unanimously answered, "David and Jonathan." It says everything. It speaks of your love, your story, it connects us to our deepest roots, to the stories we all grew up on.

My older sister designed us a coin based on a variation of an ancient coin from the days of King David, and from there, everything just seemed... fitting.

Spirit of The Wood

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